McFIT Novara Lighting: Lighting Design Project for a Fitness Centre in the Historic Heart of the City
Redeveloping a historic building: from Cinema Vittoria to a fitness centre
In the historic centre of Novara, McFIT | RSG Group GmbH has opened a new fitness centre with a clear objective: creating an accessible, inclusive space focused on well-being.
The building, historically known as Cinema Vittoria, has undergone a major transformation and urban regeneration project. From a venue dedicated to entertainment to a space devoted to sport and social interaction, the project required an integrated approach in which architecture and lighting work together seamlessly.
The redevelopment of a historic building always presents a technical challenge: preserving the identity of the original structure while enhancing its new purpose. In this context, the lighting system plays a strategic role, both aesthetically and functionally.
Lighting and brand identity
A fitness centre is also a place for community and visual identity. Lighting helps define the character of the space, reinforcing the brand identity while improving the usability of the environment.The project required a balance between:
Functional lighting
Essential for training areas, fitness equipment zones and shared spaces, with particular attention to colour rendering and lighting quality.
Architectural lighting
Used to highlight architectural features, circulation paths and high-impact areas, creating a dynamic and contemporary environment.
A strategic collaboration
The lighting system was developed thanks to the close collaboration with:
- Samuele Frosio, CEO, RSG Group Italy
- Tilman Schmidt, Head of Design and Planning, McFIT
- The RSG Group Italy team
The synergy between architectural design and lighting expertise made it possible to develop a solution consistent with the brand’s objectives and the operational requirements of the fitness centre.
Gruppo Raina: professional lighting for retail, architecture and sports facilities
Being part of this project means contributing to the transformation of a historic building into a contemporary space dedicated to well-being.
Gruppo Raina continues to develop professional lighting systems for architecture, retail, Large-Scale Retail (GDO) and industry, integrating research, custom design and high-performance LED technology.
The McFIT Novara project is a concrete example of how light can become a key element in the redevelopment and enhancement of existing spaces.
